Smarter Driving
A more intelligent approach to road safety.
Safer, more sustainable journeys.
Our vision
Smarter Driving is our comprehensive course for helping your fleet achieve safe, sustainable and enjoyable journeys.
Where other programmes simply recap specific driving skills such as parking and manoeuvring, Smarter Driving focuses on the behavioural causes behind dangerous driving situations.
Driver safety should focus less on teaching your drivers things they already know. Road incidents don’t reflect a lack of knowledge, but some situational or behavioural factor that meant you were unable to apply your knowledge.
Our approach is to identify those behavioural causes, and help drivers to build long-lasting habits, grounded in actionable steps that are easy to implement.
With this unique focus on driver wellbeing, behaviour and habits, Smarter Driving empowers your employees to complete every journey with confidence and care.
Fill out the form to request a free demo of the system. Together, we can begin your journey towards safer, more sustainable journeys for your entire fleet!
Request a demo
Smarter Driving has four simple stages:
Bite-sized coaching modules
We’ve condensed decades of research and industry experience from leading academics into a series of bite-sized coaching modules.
Each module contains a short comprehension assessment to gauge user understanding, that feeds into your Drive iQ score.
Short, relevant weekly insights
Developing long-lasting habits requires repetition, so each week, we send users a short message containing useful hints, tips and advice designed to help build long-lasting habits and reinforce Smarter Driving.
The insights encourage new habits and reflection on your day to day journeys.
Dynamic, reflective Drive iQ score
Users’ performance in the modules feeds into their personal Drive iQ score. The score is a dynamic reflection of their understanding.
At the start of the next year, their Drive iQ score is reset, allowing them to revisit the modules with new weekly insights.
Personalized user report
A dynamic, real-time overview of user activity and performance, highlighting areas of strength and improvement and benchmarking against others.
This is a chance to review where they most need work and where they can be confident in their understanding.
Smarter Driving FAQs
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Smarter Driving contains 10 modules, with each module taking around 5 minutes to complete. At the end of each module, there is a short comprehension assessment (2-3 minutes).
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Smarter Driving has 10 modules:
Planning and Preparation
Sharing the Road
The Speed Myth
Hazards and Distractions
Driving on Autopilot
Managing Emotions
Combatting Fatigue
Environmental Impacts
Impact and Aftermath
Reflect and Review
Additional modules can be added to Smarter Driving, creating your bespoke programme:
Electric Vehicles - 3 modules for making sure you’re a master of owning, managing and driving an EV - a more sustainable way to use the road.
Essential Wellbeing - consisting of 8 modules, helping you to understand and control your emotions, beliefs and habits, on and off the road
Truck Wellbeing - For helping you manage anxiety, movement, nutrition and sleep during long hours on the road.(4 modules).
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When you complete Smarter Driving, you receive an overall score based on your score for each of the modules. This overall score is displayed in the 'Profile' section of the web-app. You will also receive a certificate of completion.
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Yes! Smarter Driving is available on any web-enabled device.
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Smarter Driving is based on decades of research into driver behaviour from some of the world's leading academics, out of Cranfield University. Our sister company, DriverMetrics, uses this research in its psychometric profiling, and we use the research for e-learning.
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Once you're signed up, you can revisit the modules at any time. You have one free 'retry' credit for each module assessment (speak to your manager to use this credit). After that, your score is final. At the end of the 12 months, all your scores will be reset, so you can have another go at the course (with a different set of questions).
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On receiving a completed order form, we can typically have you up and running within an hour.